How would you feel about losing a £26 million contract that you know you should have won?
Or when you don’t win a £7 million one even though you know that you are by far the best company for the job?
Sounds like a nightmare….
But these are just two instances I have come across in the last few weeks where companies have lost multi-million pound contracts, not because their project or service wasn’t good, but because of a poor presentation.